Tally is an online form builder that works like a text document: the home page says you just type and insert blocks, the way you would in Notion. Its free plan gives you unlimited forms and submissions, as long as you stay within Tally’s fair usage guidelines. Paid plans add branding removal, custom domains, team workspaces and analytics; the features page lists Pro at $29 a month and Business at $89 a month.
Quick verdict
Tally suits businesses that need a lot of forms and responses without paying per submission. Payments through Stripe, e-signatures, file uploads, conditional logic, calculations and a long list of integrations are all on the free plan, according to the pricing and features pages. You pay for Pro when you want your own brand on the forms, your own domain, partial submissions or drop-off analytics, or when you want to invite unlimited team members to shared workspaces, which the pricing page lists as a Pro feature. Business adds automatic deletion of submissions after a set period, email verification and 90 days of version history. Two things to check before you commit: the free plan caps each uploaded file at 10 MB, and the GDPR page names US-based subprocessors for email notifications and payment forms.
Tally at a glance
| Vendor | Tally BV |
|---|---|
| What it does | Online form and survey builder that works like a text document |
| Price | Free; Pro $29/month or $290/year and Business $89/month or $890/year (features page). The pricing page shows Pro at $24 and Business at $74 per month. |
| Free plan | Yes: unlimited forms and submissions within fair usage guidelines; file uploads up to 10 MB per file |
| Integrations | Google Sheets, Notion, Airtable, Slack, Discord, Linear, Coda, Zapier, Make, n8n, Pipedream, IFTTT, Integrately, webhooks, API, MCP server, ChatGPT and Claude; Google Analytics and Meta Pixel on Pro |
| Apps | Our data has no Android or iPhone app listing |
| Data checked | November 11, 2026 |
Features
These come from the home, features, pricing and GDPR pages on tally.so. The features page groups most of them under headings that say they’re free.
- Building forms: the home page says you type on the page and insert blocks, as in Notion, and that you can create a form without signing up. The features page lists Tally AI, which generates, edits and fixes forms from plain-language instructions, and a form importer that brings in forms from other tools or from a screenshot or PDF. It also mentions 100 templates.
- Input types: contact details, payments through Stripe, e-signatures, ratings, scales and rankings, file uploads (10 MB per file on the free plan), and date and time.
- Logic: conditional logic, calculations and formulas, hidden fields from URL parameters, answer piping, pre-filled fields, redirect on completion and randomized answer order.
- Access and spam control: reCAPTCHA, password-protected forms, duplicate prevention based on a unique identifier, and closing a form on a date or after a response limit. The features page also lists deriving the respondent’s country from their IP address.
- Layout and design: columns, images, embedded content such as YouTube, Calendly and Maps, multi-page forms, a custom thank-you screen and RTL text support. The pages give different counts for translated form messages: 40+ languages on the features page, 45+ on the pricing page and 50+ on the home page.
- Sharing: a Tally link, an embed for your website or Notion, and a popup form. The home page names WordPress, Webflow and Framer as sites you can embed into.
- Results: self email notifications, form visit analytics (visits, visit duration, traffic sources) and export of submissions as PDF. Version history on the free plan goes back 7 days, according to the features page.
- Integrations and AI: the features page lists Notion, Slack, Airtable, Google Sheets, Zapier, Make, Coda, webhooks, n8n, Linear, Discord, Integrately, Pipedream and IFTTT, plus a ChatGPT plugin, a Claude connector, an MCP server and API access. The home page adds Attio and says the MCP server connects Codex, Cursor, Grok and other MCP clients.
- Data location and GDPR (vendor claims): the GDPR help page says Tally is based in Belgium, complies with the GDPR, and stores all form data in Europe, encrypted in transit and at rest. It says professional users agree to Tally’s Data Processing Agreement when they create an account, so there’s nothing to sign. The home page says Tally doesn’t use cookie-tracking.
Plans and pricing
| Plan | Price | Main additions |
|---|---|---|
| Free | Free | Unlimited forms and submissions within fair usage guidelines, payments, signatures, file uploads, conditional logic and calculations, password protection, Google Sheets, Notion, Airtable, Zapier and Make integrations, webhooks |
| Pro | $29/month or $290/year (features page); $24 per month (pricing page) | Remove Tally branding, custom domains, unlimited team members in shared workspaces, workspaces and folders with team access, partial submissions, custom CSS, tailored email notifications to you and respondents, custom email domains, unlimited file upload size, drop-off analytics, extended visit analytics, 30-day version history, Google Analytics and Meta Pixel |
| Business | $89/month or $890/year (features page); $74 per month (pricing page) | Everything in Pro, plus automatic deletion of submissions after a set period, email verification for respondents, 90-day version history |
On the features page, Pro is $29 a month or $290 a year and Business is $89 a month or $890 a year, with “2 months off” next to the Business yearly price. The pricing page, as saved on November 11, 2026, shows Pro at $24 and Business at $74 per month next to a “Pay monthly” and “Pay yearly” switch (“2 months off” on yearly), without saying which billing period those figures are for. Check the live pricing page for the billing period you pick.
Both paid plans can be cancelled anytime, according to the features page, whose Pro list also includes code injection through your custom subdomain. Tally says it’s working on more Business features.
Your data: export and deletion
The GDPR help page says the form creator is the data controller for respondent data and Tally is the processor. You can export or delete form responses from your account. Deleted form data is permanently removed from Tally’s backups within 90 days, unless you empty the Trash yourself first. On Business, you can have submissions deleted automatically after a set period.
Who it’s for
A good fit if:
- You collect a lot of responses: the free plan has unlimited forms and submissions within the fair usage guidelines.
- You want to invite unlimited team members to shared workspaces and manage access with workspaces and folders: the pricing page lists these as Pro features.
- Your submissions need to land in Notion, Airtable, Google Sheets or Slack: the features page lists these integrations among its free features.
- You want forms on your own domain with your own look: Pro adds custom domains, branding removal and custom CSS.
- Your business wants form data kept in Europe: the vendor says all form data is stored there.
Look elsewhere if:
- You collect large files on the free plan: each uploaded file is limited to 10 MB, and the pricing page lists removing that limit as a Pro feature.
- You need submissions deleted automatically after a set period but don’t want to pay for Business: the pricing page lists that control as a Business addition.
- No form data may pass through US-based services: the GDPR page names SendGrid (form email notifications) and Stripe (payment forms), both in the US, as subprocessors when you use those features.
- You plan very high volumes on the free plan: “unlimited” applies as long as you stay within the fair usage guidelines, so read the fair use policy first.
FAQ
Is Tally really free?
Yes, within limits. The pricing page says the free plan has unlimited forms and submissions as long as you stay within Tally’s fair usage guidelines, with no time restriction. Payments, signatures, file uploads and conditional logic are included, but each uploaded file can be at most 10 MB.
How much do Tally Pro and Business cost?
The features page lists Pro at $29 a month or $290 a year and Business at $89 a month or $890 a year. The pricing page, as saved on November 11, 2026, shows Pro at $24 and Business at $74 per month next to a monthly and yearly switch, without saying which billing period those figures are for. Both paid plans can be cancelled anytime, according to the features page.
Is Tally GDPR compliant?
The vendor says so. Its GDPR help page says Tally is based in Belgium, complies with the GDPR, and stores all form data in Europe, encrypted in transit and at rest. Its subprocessor list includes US-based SendGrid and Stripe for email notifications and payment forms, which you opt in to.
Can my team work on forms together?
Yes. The pricing page lists collaboration as a Pro feature: you can invite unlimited team members to shared workspaces and organize forms into workspaces and folders with team access. Business includes everything in Pro.
How this review was put together
We did not test Tally. This review is based on public information from official sources: the vendor’s own website (its features, pricing and policy pages) and, where the product has mobile apps, its Google Play and App Store listings, ratings and user reviews. Features, prices and claims are the vendor’s own descriptions; what users like and dislike comes from store reviews, when there are any. Everything was checked on November 11, 2026. Prices and features change, so check the vendor’s site before you buy.
